Michael Siepmann PhD

Serve Users Better

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  • Home
  • Portfolio
    • Contextual Interviews
    • Survey
    • Usability Test, Unmoderated
    • Usability Test, Moderated
    • Design Review
    • Low Fidelity Prototyping
    • Medium Fidelity Interactive Prototyping
    • High Fidelity Prototyping
  • Case Studies
  • Testimonials
  • More…
    • Bio
    • Useful, Easy, Pleasing, Supportive
    • Article & Talk
    • Psychology Research
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  • Contact Me

Case Study

Training for Health Insurance Co-op

Training for Health Insurance Co-op
Situation: A new health insurance coop wanted to build responsiveness to members into its culture.  Intervention...
Intervention: I trained key staff to use rapid prototyping whenever they design things that members interact with, then guided them in creating effective member feedback processes.  Resolution...
Resolution: The coop's improved organizational culture and practices of member engagement and listening helped to effectively differentiate it from non-coop health insurers.  Situation...
More work examples

Testimonials

"I will always be thankful for the work and thinking you did with us ... It really helped us create a good framework for feedback."  [+]
"I will always be thankful for the work and thinking you did with us to introduce us to rapid prototyping. It really helped us create a good framework for feedback."
Julia Hutchins, CEO, Colorado HealthOP
Julia Hutchins
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Talk

“Usability in Healthcare: Ability to Use is the Tip of the Iceberg”

Slides

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